Korea, January 14, 2025 — Samsung Electronics has introduced its latest innovations in home audio with the launch of the flagship Q-Series soundbars: the HW-Q990F and HW-QS700F. These cutting-edge models integrate advanced hardware and AI-driven features, designed to deliver an immersive and tailored home entertainment experience.
“Our new soundbars combine exceptional audio quality with seamless convenience,” said Hun Lee, Executive Vice President of the Visual Display Business at Samsung Electronics. “With advanced AI technology in the HW-Q990F and the HW-QS700F’s innovative convertible design, these soundbars adapt effortlessly to any environment, providing an unparalleled audio experience for every user.”

HW-Q990F: Elevating Flagship Audio Performance
Building on the success of its predecessor, the HW-Q990D, the HW-Q990F sets a new standard for home audio systems.
Key highlights include:
- Dual Active Subwoofers: Redesigned with a compact cube shape, these subwoofers deliver powerful, low-frequency precision while seamlessly blending into modern interiors.
- Dynamic Bass Control: Ensures clarity in low-frequency ranges by managing bass distortion for a balanced sound profile.
- Q-Symphony Technology: Creates a 3D surround sound experience by optimizing the interaction between the soundbar and wireless speakers based on their positioning.
- Active Voice Amplifier Pro: Reduces background noise and enhances dialogue clarity through real-time audio analysis.
- The HW-Q990F leverages Samsung TV’s Neural Processing Unit (NPU) in Q-Symphony mode for synchronized and immersive sound.
HW-QS700F: Versatility with Elegant Design

The HW-QS700F brings adaptability and style to home audio systems. Its key features include:
- Gyro-Sensor Technology: Automatically adjusts audio output based on the soundbar’s orientation, ensuring optimal sound whether mounted on a wall or placed on a tabletop.
- Slim, Modern Design: The soundbar integrates seamlessly into any home decor, offering both functionality and aesthetic appeal.
- Adaptive Design: Ideal for cinematic wall-mounted setups or minimalist table displays, providing superior sound without compromising on style.
The HW-QS700F combines versatility, performance, and elegance, making it a perfect choice for users seeking premium audio with a modern touch.
For More Information
For further details on the new Q-Series soundbars, visit Samsung.com.
Text and picture source: Samsung
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