Exploring “Affectionate Intelligence” at CES 2025
At CES 2025, one booth stood out for its innovative approach to AI: a company showcasing “Affectionate Intelligence” to revolutionize everyday living. This vision of AI seamlessly integrates advanced technologies into home, work, and travel, creating deeply personalized and connected experiences.
A Dynamic Introduction to AI
The booth welcomed visitors with an immersive display of kinetic LED media art, blending stunning visuals with synchronized movements and sound. This innovative introduction set the tone for a tour through zones that represented various aspects of daily life—morning, noon, afternoon, evening, and night. These zones illustrated how AI-powered solutions redefine living spaces through personalized experiences.
Morning Innovations
The “Rise & Shine” zone highlighted how AI enhances morning routines, with features like facial and voice recognition that deliver tailored wellness insights and content based on sleep patterns. Smart hubs securely process sensitive data while adapting to user habits to create an efficient and hyper-connected living environment.
In the “Connect & Cruise” zone, mobility innovations were on display, including AI-based in-cabin sensing and safety solutions designed to elevate the travel experience with hyper-personalization and convenience.
Noon Innovations
The “Work & Create” zone demonstrated the potential of AI in workspaces, offering tools like AI-enabled laptops and interactive smart boards to streamline professional tasks. Meanwhile, the “Gear up & Game” zone catered to gamers, showcasing AI-driven environments that customize mood settings and gaming experiences with cutting-edge monitors and IoT-connected devices.



Afternoon Innovations
The “Inspire & Innovate” zone focused on creativity and well-being, featuring AI-driven ambient solutions that adapt to unique tastes. Dynamic visuals, powered by a multimodal AI model trained on millions of images, brought scenes to life with prompts like “gentle breeze” and “cozy atmosphere.”
Evening and Night Experiences
The “Curate & Elevate” zone offered a luxurious lifestyle experience by merging intelligent technology with refined design. Highlights included transparent OLED displays, smart kitchen appliances, and collaborations with renowned furniture brands to showcase premium, AI-enabled living solutions.
The “Dive & Vibe” zone presented AI-powered sound and lighting solutions for entertainment, while the “Escape & Immerse” zone amazed attendees with cinematic AI-powered visuals and personalized viewing experiences.
A Commitment to Sustainability
Beyond smart solutions, the booth emphasized sustainability through symbolic installations, including “trees” representing carbon neutrality, energy efficiency, and environmental responsibility. This visual commitment reinforced the company’s dedication to sustainable innovation.
From morning routines to evening entertainment, CES 2025 demonstrated how AI continues to transform daily life, making it more connected, efficient, and meaningful.
Text Source: LG
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